HOT COPPER

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SEO Case Study for Hot Copper

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SEO Case Study for Hot Copper
Client: Hot Copper
Industry: Stock Market
Location: Australia
URL: hotcopper.com.au

Hot Copper is Australia’s largest stock trading and investment forum with over 250,000 registered members and more than 200,000 unique visitors every month. Hot Copper has over 21 million monthly page impressions.

History
We were first engaged by Hot Copper in 2010.

The Challenge
Hot Copper was unsatisfied with its Australian search engine positioning.

The Solution
An expertly run SEO campaign. To help increase their authority, Hot Copper needed link building strategies around their services along with the ASX companies that are listed on their share market forum that searches would be using to research information on stock market investments.

The Results
A dominance of the organic search results for all their keywords, resulting in consistent growth in their subscriber base with further solidified their position as Australia’s top destination for anything stock market related and for them to achieve their mission statement of “… improving Australian investment decisions through the exchange of analysis.”

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