How to Choose the Right Colour Palette for Your Brand Identity

Did you know that the colours you use for your logo, marketing material, product packaging, or social media can make or break your brand identity? This is not just hearsay.

According to research, 80% of brand recognition is contributed to by colour. What does this mean?

Using the right colours is crucial for ensuring your brand is perceived as you intended by your target audience. But again, what do we mean by the “right” colours? Read More

How To Improve Your Jewellery Store Branding

For those who own a jewellers business, whether one jewellery store or several jewellery stores, and you operate online with an eCommerce jewellery website, we trust you look for ways to enhance your business’s success. Read More