From local Perth tradies to some of Australia’s largest companies, we’ve spent over 25 years building online strategies across SEO, web design, Google Ads and digital marketing that deliver results.
Every client gets a strategy built around their specific goals, their market and their competition.
How We Work
At SLINKY, every business we work with gets a strategy built around their specific situation – their industry, their competition and their goals.
No two clients get the same approach because no two businesses have the same problem.
Founded in the late nineties by Peter Brittain, we’ve assembled an elite team of SEO specialists, data analytics experts, Google Ad campaign managers, skilled programmers, creative copywriters and social media marketers.

The SLINKY team brings real depth across SEO, web design, Google Ads and digital marketing. When we take on a client, we get to know their business, their market and their customers.
We back every decision with data. Using User Experience Analysis (UX), A/B testing and conversion rate testing to understand exactly what your website visitors are doing and why they are or aren’t getting in touch.
The goal is always more visibility, more traffic and more paying customers.

Our Mission
We started SLINKY in 1998 because we believed Perth businesses deserved better digital marketing than they were getting. That hasn’t changed.
Our mission is to deliver SEO, web design and digital marketing that generates real, measurable growth for every client we take on.
Our Values
Trust and Transparency: No jargon, no runaround. You will always know exactly what we are working on, what the numbers mean and what we are doing next.
Innovation with Purpose: We do not adopt new tools or tactics because they are fashionable. Every decision we make must serve a clear purpose for your business.
Local Focus, Global Standards: While we are proudly a Perth agency, we also hold our work to the same standard as the best digital agencies anywhere in the world.
Long-term Growth: Quick wins are nice but they are not the goal. We build online strategies designed to compound over time and keep delivering results long after the initial work is done.

What Sets Us Apart
SLINKY has been growing Australian businesses online since 1998. Here is what makes the difference:
- Practical Experience: We have worked through every major shift in digital marketing. Algorithm updates, platform changes, new technologies. We know what works and what is just noise.
- Results First: A nice looking website means nothing if it is not bringing in business. Every strategy we build has clear, measurable objectives tied to leads and revenue.
- Direct and Personal: You work with Peter Brittain directly, not a rotating cast of account managers. Every strategy is built from scratch around your business.
- Industry Depth: From legal and medical to construction, landscaping and retail, we have worked across just about every industry and built up real knowledge of what moves the needle in each one.
How we work
Our Approach
1
Listen
We start by getting to know your business, your industry and the customers you are trying to reach. Good SEO and digital marketing starts with understanding the business behind the website.
2
Analyse
We audit your current online presence: your rankings, your website performance, your competitors and where the real growth opportunities are hiding.
3
Strategise
We build a custom digital marketing plan around your specific goals, your budget and the Perth or Australian market you are operating in.
4
Implement
We get to work across SEO, web design, Google Ads and digital marketing, whatever the strategy calls for, executed by senior specialists who have been doing this since 1998.
5
Measure
We track rankings, traffic, leads and revenue, and report back in plain language every month. No confusing graphs, no vanity metrics.
6
Refine
Digital marketing is not a set and forget exercise. We review the numbers every month, cut what is not working and back what is.
Our process
The Slinky Growth Framework
Clarity & Audit.
We dig into your current data. What’s working, where you’re losing money, and which gaps your competitors have left open.
Market Positioning.
We identify exactly why a Perth customer should choose you over your competition, then build your positioning and messaging around that.
One joined-up plan.
We build a joined-up strategy across SEO, Google Ads and email marketing that works as one system – attracting the right traffic and following up until it converts.
Execution.
Our Perth digital marketing specialists put the plan into action. We prioritise early wins while building the long term organic authority that compounds over time.
Scale on the numbers.
We review the figures every month, cut what isn’t working and back what is, so your revenue grows.
Trusted by businesses we've grown for years














