193% Increase
Organic Traffic

SEO Case Study for Dental O So Gentle

DOSG - Client SEO Case Studies

SEO Case Study for Dental O So Gentle
Client: Dental O So Gentle
Industry: Dental Clinics
Location: Perth CBD & Beldon, WA

Dental O So Gentle is a leading Dental Group in Perth with clinics in Perth CBD and Beldon in Perth’s northern suburbs. Dental O So Gentle is one of Perth’s leading Cosmetic and Implant specialists.

The Dental O So Gentle clinics have state-of-the-art equipment and an expert team. From simple dental treatments to full cosmetic teeth makeovers, their professional services help patients achieve a glamorous smile to be proud of.

We were first engaged by Dental O So Gentle in April 2019. Although the company has a long history in Perth WA with exceptionally strong branding, their organic search engine rankings were far from impressive. For the primary keyword ‘Dentist Perth’, they were ranked at #42 on the 5th page of Google. Rankings for their cosmetic dental services were even worse, with the majority not even ranking in the top 100 organic search results of – keyword phrases such as ‘Porcelain Veneers Perth’ and ‘Dental Crowns Perth’ to name but a few.

The Challenge
To help our client gain sustained, cost-effective search engine traffic via for both their dental clinics in the areas of cosmetic dentistry and general dental treatments.

The Solution
A complete site audit and competition research followed by a comprehensive SEO Campaign which included both on-page optimisation comprising keyword usage strategy, navigation structuring, page loading optimisation and internal linking strategy. The on-going off-page optimisation includes comprehensive authority link building strategies.

The Results
Dentle O So Gentle now rank well for their primary and secondary keywords as well as for the majority of their cosmetic dental treatments. Organic traffic between April 2019 and July 2021 has increased by a huge 193%

“Since we started we Peter we have seen wonderful results for our SEO ranking and our website. He is honest, quick and to achieve things no other company had. We would highly recommend him! (Dental O So Gentle)”

Daniella Posner
Dental O So Gentle