Some business owners may not yet be convinced that they need a professionally designed website and are prepared to continue with their existing site, or worse, continue with no website and thus have no online presence at all. Their reasons may vary, but they may include not knowing where to find professional web designers or a fear that the costs of a new website may be beyond them.
We can address both right here, as Slinky has web designers and programmers who can build the website, and as for cost, we have packages to suit all budgets. We even have monthly payment options so that every business, regardless of size, can benefit from a new, professionally designed website.
If, even after these reassurances, you are still not convinced that a new website can benefit your business, it may be more appropriate to consider the risks to your business of a poor website and the damage that it can do. These risks are many and varied, but in each case, they either make it harder to attract new customers or, worse, can drive existing customers away.
Coupled with this are the additional risks of trying to cut corners. Instead of using professional website designers like Slinky, you opt for a cheaper option, like a freelancer on Fiverr, to design your website. Whilst we are sure many of these freelancers try their best, they do not have the resources to plan, design, and build a fully functioning website for a business.
Advantages Of Your Website Being Built By Professionals
Improved Website Performance
With your business’s website being designed and built by a team of coding and programming experts, you can be confident that it will function strictly as intended when it goes live. This means whenever any visitor lands on the website, it will load quickly, each page will appear as it should, and anything they click on will also work correctly.
Greater Website Security
It is a sad fact about the internet that it is not without its fair share of crooks and fraudsters. These people use underhand methods, usually involving malware and malicious code, to access websites for criminal reasons. These include data theft and holding businesses to ransom for money to release their websites from the malicious code that has caused the site to stop working.
You can make your website better protected, and one of those ways is to ensure your website has been designed professionally and does not have glaring omissions within its source code relating to basic website security.
Greater Local Connection
If you were to survey residents whether they prefer to buy local, the majority would say, ‘Yes’. This is why ensuring that your business is seen and recognised as one which serves, and the surrounding areas, is essential if you want to compete effectively with your local competition.
With a website built by Slinky, we know precisely what benefits businesses the most regarding showing their local credentials. Elements such as highlighting the address(es) of your business, a map showing directions and images of locals using your products or services are ways to ensure prospects know you are business.
Google Rankings Improve
The mystique surrounding how Google calculates its search engine rankings would fill several volumes, but we can be sure of some aspects. One is that Google wants anyone clicking from their search page to a website to have a great experience. For example, it can track this by checking if they clicked away from a website quickly or how long someone remains on a website.
By analysing this data, Google determines whether a website provides a great experience with your professionally designed website built by Slinky, which will be affirmative almost every time. As such, Google will improve your rankings, meaning more organic traffic from the search engines, prospects, and ultimately more customers.
Ready To Get The Professionally Designed Website Your Business Deserves?
Suppose you own or run a business or do both. In that case, you will presumably now see that the primary way for you to use the internet to your advantage is to ensure that the website that is your online presence has been designed and built by professionals.
The web design team at Slinky would be honoured if you choose us to be the professionals who build your business’s website, and the way to start that process is for you to get in touch with us. On our ‘How Can We Help You?’ page, there is a simple form where you can enter your details, and soon after that, one of our team will call you to discuss your requirements. You can access the page here.
To help us both, please include as much information as you can in the form so that when one of our designers calls you, they have a greater understanding of what you need and want concerning your new website design. They will advise you and give you the best possible recommendations so that together we can move closer to building your business, a website you can be genuinely proud of and which helps you take your business forward to even greater success.