If you are running a WordPress website without proper analytics, remember that others can see you are driving blind, and eventually, you will crash somewhere on the map.
Most business owners believe they can understand their website’s performance by looking at visitor numbers on their hosting dashboard, but this is only a superficial understanding. Read More
Right now, your potential customers are on Google and other search engines looking for services or products that you offer.
However, they will probably not find your website or social media accounts if it is not optimised to rank high in search engine results pages (SERPs).
There are several factors that influence the ranking of a website on search engines, one of them being SEO. Read More
Google reports that it experiences over 2 million monthly searches for the term “independent contractor.”
What does that tell you? That’s right; a lot of people are looking for your home building and remodeling services on the internet.
Home building is an essential service that is in demand now more than ever. Given the high number of internet access and use, it only makes sense for homeowners to search service providers online. Read More
Your website is your business face. If it’s not optimized, your business needs a face uplift. Fortunately, you can perform a cosmetic search engine optimization (SEO) procedure. Read More
We are not being overdramatic when we say that the importance of content in SEO is greater than just about any other factor that comes into play when trying to rank on search engines, especially on Google.
Whilst Google never divulges the intricacies of its ranking algorithms, it has certainly made it clear, both by its public announcements and by the evidence seen by SEO experts, that it values high-quality content above all else. Read More
Artificial Intelligence has taken the world by storm. But when we look at marketing use cases, one of the newest concepts you may have recently come across regarding SEO for your business’s website.
AI content is everywhere, but how well does AI content perform for your website? Read More
If you use a blog as the main means of creating and publishing content to support your SEO efforts, then you are doing more than many businesses do with their websites.
Incredibly, some businesses get a fantastic website design, and then do nothing once it goes live to maintain and improve any rankings it has on Google. Read More
When calculating where to rank each website page, Google looks into multiple factors. Some are easy to optimise in comparison to others.
Some can literally take seconds, whereas others can take longer. In this case weeks or even months.
There are also some SEO factors that require continuous optimisation.
These can be such by updating content on a website. Read More
Search engine optimisation (SEO) isn’t a widely held skill set among the majority of business owners.
That is fair enough. There are dozens of businesses in every city set up to offer SEO services and consulting to businesses of all shapes and sizes. Read More
SEO success doesn’t happen overnight. It takes time to develop a fruitful SEO campaign.
Google rewards websites with feature-rich, dynamic, and relevant content, organically and contextually incorporating keywords. Read More
