There are lots of industries where changes happen at a relatively slow pace, with criminal law being one example and others where something new occurs almost every week, and in that latter group, we have to include digital marketing. Read More
Keywords are the basis of a robust SEO strategy. These keywords are what help your business get discovered by the right people. The reason we’re putting emphasis on “the right people” is that different web users are in different stages of their buyer journey.
Prospects in the decision phase of their buyer journey typically use buyer intent keywords when searching for information online.
In this article, we are going to discuss everything about buyer’s journey, keyword intent, and share tips on using keywords to increase your sales. Read More
Within digital marketing, some techniques and strategies come and go, often discarded because of updates Google often makes to its algorithm.
One of the strategies was article marketing, which takes advantage of sites like Ezine Articles.
Despite many remarkable articles that are being published, Google decided that links from those articles should effectively be ignored. Read More
One of the enormous benefits of excellent web design is that it can achieve many things for the business that owns the website being created.
What it can achieve will largely depend on the business’s goals and ambitions, which in turn dictates the remit it will have given to its web designers. Read More
One of the quickest ways you can drive traffic to your family lawyer’s website is with paid advertising, and the most popular of those is Google Ads.
According to Google, 80% of customers use search engines to discover information about local businesses. Read More
The level of commercial competition within the bridal retail market is pretty incredible.
The trends evolve, customer preferences change, and everything from wedding venues, vendors, and bridal dresses drives significant economic movement. Read More
Hello! You have arrived at Slinky Digital, and I want to inform you that we are very knowledgeable about data here.
If your next question is “Why?”, it is because numbers tell a story, and we are extremely good at reading them.
From Google’s incredible tools to diving deep into why an individual clicked that link or button on your site, we are involved with reading into all of that. Let us discuss some of the best ways to get into all this. Read More
One of the key principles of digital marketing, and indeed any kind of marketing, is that, for a campaign to have any chance of success, you must know the audience that you are targeting.
There is little point in a digital marketing campaign that does not resonate with the audience you are trying to capture. Read More
When it comes to online paid advertising, the clear number one platform in terms of revenue is Google Ads.
It generates a comparable amount of revenue to the second, third, and fourth-placed platforms combined. Read More
In the digital world today, where information is at your fingertips, it’s not enough for legal professionals to be experts in the field.
They must also know how to present their expertise to potential clients effectively.
At Slinky Digital Agency, we are well-versed in the unique needs and nuances of the Australian legal market, and we believe that targeted digital marketing strategies are essential to gaining trust and authority for legal firms. Read More
